Insights – Learn the Latest in AI Search Optimization

Why do AI answers ignore my site even when I rank on google search? Why am I on the search engine results pages and still not in google AI overviews? Why does a competitor show up in AI-generated answers when my SEO looks “better”? Here’s the punchline. Ranking is not the same as being quoted. Generative engines don’t read your whole page like a human. They grab passages. They score chunks. They pick the safest, clearest chunk to paste into an answer engine, then move on. So

Are you doing SEO and still not showing up in AI answers. Are your competitors getting named in Google AI Overviews while you get ignored. Are you seeing fewer clicks from search engine results pages and thinking “what now”. Here’s the straight answer. Artificial intelligence search engine optimization  is Search Engine Optimization (SEO)  plus Generative Engine Optimization (GEO)  structure so LLMs and answer engines can reuse your facts. where it all starts. with one domino

You’re seeing it already. People ask an answer engine a question. They get an AI-generated answer. They never click. So the panic is real. “If nobody clicks, does SEO still matter? ”Yes. But SEO alone is not the full job anymore. This is where Answer Engine Optimization (AEO) comes in. What is “Answer Engine Optimization (AEO)”? Short answer: It is writing answers so an answer engine can reuse them cleanly.It rewards clear questions, clear answers, and proof. It works well

Are you seeing traffic drop, even when your rankings look fine. Are you hearing “SEO is dead” because AI answers are stealing the click. Are you getting asked to “prove ROI” when the search engine never sends the visit. Short answer: SEO isn’t dead. But SEO alone is not the full job anymore. AI often still starts with the web and search engines. Traditional search engine signals can still matter for retrieval. Then the answer gets summarised. That summary can remove the click

The worries we hear (and yes, they’re fair) “SEO isn’t working like it used to.”; “Google AI Overviews are stealing the click.”; “Why does my competitor show up in answer engines and we don’t?”; “Are we invisible in generative search engines like ChatGPT and Google Gemini?” If that’s you, grand. This is exactly what Generative Engine Optimization (GEO)  and Answer Engine Optimization (AEO)  are for. 1) Access + facts (we get the keys, then the truth) We collect access to the

If you’re thinking “why does ChatGPT not mention us?”, you’re not alone. If you’re thinking “why is the answer wrong?”, that’s the scary one. If you’re thinking “we do SEO, why isn’t that enough?”, welcome to the GEO era. We do DEL GEO work because search behaviour moved from clicks to answers, and you need to be present in answer engines, not just search engine results pages. This is generative engine optimization (GEO) and search engine optimization (SEO) working together,

In today's digital landscape, small and medium-sized businesses (SMBs) face the challenge of standing out in a crowded marketplace. With the rise of generative technologies, SMBs have a unique opportunity to enhance their online presence and connect with customers in innovative ways. This blog post explores how generative edges can help your business thrive online, providing practical strategies and examples to boost your visibility and engagement. Understanding Generative Ed

In today’s digital landscape, small businesses face fierce competition. With countless companies vying for attention online, having a strong online presence is no longer optional; it’s essential. Search Engine Optimization (SEO) is a powerful tool that can help small businesses stand out in search results, attract more visitors, and ultimately drive sales. This blog post will explore effective SEO strategies tailored specifically for small businesses, providing actionable in